The Santex Menstrual Hygiene Management (MHM) Pilot Project is a four-month initiative being implemented from 18 August to 18 December 2026 to introduce and promote Santex NEW sanitary napkins (Trust Assani sachet pack) in underserved communities across Larkana and Qambar Shahdadkot districts of Sindh.
The project aims to improve awareness of menstrual hygiene management and increase access to affordable sanitary napkins through community-based awareness sessions, door-to-door outreach and engagement with local communities. Working through 160 Community Resource Persons (CRPs), the initiative will reach 20 Union Councils, covering an estimated population of 272,000, including 34,680 menstruating women and girls.
Through awareness-raising and community engagement, the pilot aims to encourage the adoption of Santex sanitary napkins among 11,444 women and girls, representing 33% of the target group, and facilitate the sale of 30,000 packs over the project period.
Project Objectives:
Raise awareness of menstrual hygiene management among women and girls in underserved communities.
Improve access to affordable sanitary napkins through community-based outreach and promotion.
Engage Community Resource Persons to conduct door-to-door visits for sales of sanitary napkins.
Project Information
Project Duration: 18 August – 18 December 2026
Project Areas: Larkana and Qambar Shahdadkot, Sindh
Implementation Coverage: 20 Union Councils
Product: Santex NEW sanitary napkins (Trust Assani sachet pack)
Price per Pack: PKR 30 (two sanitary napkins per pack)
Geographical Coverage
The project will be implemented in uncovered area of 20 Union Councils across Larkana and Qambar Shahdadkot districts of Sindh, Pakistan.
Target Beneficiaries: The project will reach an estimated population of 272,000, to conduct awareness sessions with 34,680 menstruating women and girls.
Key Project Targets
20 Union Councils covered across the two districts.
272,000 people in the estimated population reached by the initiative.
34,680 menstruating women and girls targeted for MHM awareness and outreach.
160 Community Resource Persons engaged in door-to-door visits and awareness and sales.
11,444 women and girls targeted for adoption of Santex sanitary napkins.
30,000 packs targeted for sale during the four-month pilot, at PKR 30 per pack. Each pack contains two sanitary napkins.
